Array
(
    [156] => Array
        (
            [ID] => 156
            [title] => About us
            [url] => https://www.aceturtle.com/about-us/
            [active] => 
            [children] => Array
                (
                    [1793] => Array
                        (
                            [ID] => 1793
                            [title] => Leadership
                            [url] => https://www.aceturtle.com/leadership/
                            [parent] => 156
                        )

                    [1795] => Array
                        (
                            [ID] => 1795
                            [title] => Investors
                            [url] => https://www.aceturtle.com/investors/
                            [parent] => 156
                        )

                    [2597] => Array
                        (
                            [ID] => 2597
                            [title] => Operating Model
                            [url] => https://www.aceturtle.com/operating-model/
                            [parent] => 156
                        )

                )

        )

    [33] => Array
        (
            [ID] => 33
            [title] => Brands
            [url] => https://www.aceturtle.com/brands/
            [active] => 
            [children] => Array
                (
                    [2560] => Array
                        (
                            [ID] => 2560
                            [title] => Lee
                            [url] => https://www.aceturtle.com/brand/lee/
                            [parent] => 33
                        )

                    [2561] => Array
                        (
                            [ID] => 2561
                            [title] => Wrangler
                            [url] => https://www.aceturtle.com/brand/wrangler/
                            [parent] => 33
                        )

                    [2562] => Array
                        (
                            [ID] => 2562
                            [title] => Toys“R” Us
                            [url] => https://www.aceturtle.com/brand/toysrus/
                            [parent] => 33
                        )

                    [2563] => Array
                        (
                            [ID] => 2563
                            [title] => Babies“R” Us
                            [url] => https://www.aceturtle.com/brand/babbiesrus/
                            [parent] => 33
                        )

                )

        )

    [1830] => Array
        (
            [ID] => 1830
            [title] => Technology
            [url] => https://www.aceturtle.com/rubicon-connect-app-albus/
            [active] => 
            [children] => Array
                (
                )

        )

    [1832] => Array
        (
            [ID] => 1832
            [title] => Careers
            [url] => https://www.aceturtle.com/careers/
            [active] => 
            [children] => Array
                (
                )

        )

    [1831] => Array
        (
            [ID] => 1831
            [title] => News
            [url] => https://www.aceturtle.com/news/
            [active] => 
            [children] => Array
                (
                    [2564] => Array
                        (
                            [ID] => 2564
                            [title] => Press Release
                            [url] => https://www.aceturtle.com/press/
                            [parent] => 1831
                        )

                )

        )

    [2013] => Array
        (
            [ID] => 2013
            [title] => University
            [url] => https://www.aceturtle.com/at-university/
            [active] => 
            [children] => Array
                (
                )

        )

    [1512] => Array
        (
            [ID] => 1512
            [title] => Contact Us
            [url] => https://www.aceturtle.com/contact-us/
            [active] => 
            [children] => Array
                (
                )

        )

)

Wrangler Expands Footprint To Mumbai With The Launch Of New Store

Bengaluru, June 29, 2022: Wrangler, the iconic American denim brand today announced the launch of its new flagship store at Linking Road in Mumbai. This is the 39th store of Wrangler in India and the first in Mumbai.

With a wide inventory assortment comprising jeans, T-shirts and shirts, the store is spread across 950 sq.ft. in the heart of one of India’s largest shopping districts. On the 75th anniversary of Wrangler globally, a special ‘75 years of Wrangler’ collection is available for customers at the store. Wrangler also offers a curated ‘Traveler Collection’ comprising denims catering to the adventure-ready and thrill-seeking customers. Customers can also purchase black hooded T-shirts, unisex tank tops and T-shirts in black and white colours as part of the ‘Pride Collection’ launched to support the LGBTQIA+ community. To mark Wrangler’s 75th anniversary, the store will give away 75 T-shirts to the first 75 customers.

Speaking on the launch, Nitin Chhabra, Co-founder & CEO, ace turtle said, “We are excited to launch the new flagship store of Wrangler in Mumbai. True to its brand ethos, Wrangler appeals to the young and adventurous customers who are looking for freedom to try new things in life. Post pandemic, we have seen strong footfalls at offline retail stores in high street areas. We are committed to expanding the offline retail footprint by adding 100 more stores of Lee & Wrangler in the current fiscal.”

The store design enables customers to immerse themselves in brand experience across fit and style. It has an array of trendy menswear displayed for a seamless shopping experience, providing customers with the best denims, T-shirts and jackets. It offers an extensive wardrobe selection of denims, T-shirts, shirts and jackets. The design resembles a contemporary hangout where denim culture is celebrated and showcased through lifestyle presentations, rich storytelling and interactive touch-points.

ace turtle launched the Licensed Brands vertical in 2021 by acquiring long-term licenses of iconic denim brands Lee & Wrangler for India and select South Asian markets. It has an end-to-end offering comprising design, local sourcing and retailing for international brands in India. Within a short span of time, ace turtle has leveraged the strengths of its omnichannel technology platform to transform the businesses of both Lee & Wrangler in India. Customers can buy Wrangler products from the retail stores and online at www.wrangler.in. Retail store franchise queries may be sent to franchisee.enquiry@aceturtle.com.

About Wrangler®

Wrangler® has been creating stylish, well-made denim since 1947. Our belief has always been that clothing should be designed to fit the needs of the people wearing it. That’s why we embarked on a quest 75 years ago to create the best jeans, jackets and shirts for cowboys. While our products have evolved for today’s denim lovers, our commitment to innovation, expert craftsmanship, original style, and the American spirit remains the same. In Wrangler, we are strong and ready for life, every day. For more
information, please visit www.wrangler.in

About ace turtle

Founded in 2014, ace turtle is the market leader in India in the omnichannel technology space for enterprise brands. It’s at the forefront of new-age commerce bringing efficiency and scalability through the digital transformation of traditional brands and retailers. ace turtle has two business verticals – 1. SaaS and 2. Licensed Brands. ace turtle, with its proprietary platform – Rubicon, integrates online and offline retail channels enhancing efficiency and scalability through omnichannel transformation by intelligent use of data. Rubicon is used by large global brands as a SaaS platform and is also leveraged by ace turtle for its licensed brands portfolio. Its Licensed Brands portfolio includes long-term licenses of marquee brands Lee, Wrangler, Toys “R” Us, and Babies “R” Us. It has a complete vertical offering from design, local sourcing to D2C for global brands for the Indian market. ace turtle is backed by investors such as Singapore-based Vertex Ventures, the venture arm of Temasek Holdings and C31 Ventures, the venture arm of CapitaLand.